As a Creative, the phrase “Follow your passion!” is both really good, and really horrible advice. Most of the things we’re passionate about are not money-making ideas, because most creatives aren’t passionate about money- we care about art, music, literature, and improving people’s lives in aesthetic ways. This severely limits what we have the resources to do.
The flip side to this, “just give people what they want” and “if it makes money, it’s good” are components of what’s called Pragmatism. Record companies are notorious for this, as are large publishing houses. They make vapid pop music, because vapid pop music is what sells. “If it makes money, how bad could it be?”
Well, if you’re the artist trying to make their vision become reality, it could be disastrous. Continue reading “Passion or Practicality?”